Paw Patrol: The Movie

Title Treatments

When the first Paw Patrol Movie came out XYi was tasked with developing and localising title treatments for the 35+ markets that it was releasing in.

I was the go-to person, running this project from beginning to end:

• Building the line art in Illustrator from a flat JPEG image
• Producing the localised markets which match the OV version
• Tasking our Motion department to 3D render each part of the elements
• Handing over to our Retouchers to deal with the finishing touches (an area I helped out with)

Skills & Tools

Making the Line Art

1. Separating each of the elements out for easier localisation

2. Developing an Alphabet for the main "Paw" letters

3. Replacing "Patrol" with a live font for localising, and adding an "Arc" to it.

4. Creating an invisible 3D donut to attach "The Movie" part to

Retouching